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Support the Leader

This March, we asked you, our loyal readers, to support the important journalism we do in our community. We are grateful for every donation and all the supportive notes we received. Thanks to your support, the Leader shed light on important stories that changed the course of our communities.

Our Mission

Our mission is the same today as it was when the Leader opened its doors in 1994: to provide our readers with a free, direct-mail quality newspaper. Up to now, local businesses have made the Leader possible by purchasing advertising. Though this model has worked well in the past, we all know that retail businesses have come under pressure from online competitors. Fewer brick-and-mortar stores means fewer retail advertisers to support the local newspaper. So we’re asking individual readers to step up. Regardless, just as it did this week, your Leader will continue to arrive in your mailbox, free of charge.

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Support Local Journalism to help keep community news alive

Leader paper

Dear Leader readers,

When local journalism disappears, communities suffer.

We’ve watched it happen in other places.

Together, let’s make sure it doesn’t happen here. Please consider donating to support local journalism.

Your donation helps guarantee that the Leader is here to deliver news that is local, real and not linked to an algorithm. Our staff lives, shops and works right here. We’ve been doing award-winning journalism for more than three decades. Our journalists attend city council and school board meetings, sporting events, community events to bring you the stories and photos of our communities. We call it the first draft of history, and we plan to continue in both our watchdog and supportive roles for decades to come.

But it’s expensive to produce four local newspapers and mail to more than 52,000 addresses. We do it every week (but never weakly). We launched our Support Local Journalism campaign in 2023. Since then, we’ve seen costs go up 22 percent. Two years ago, it cost us $45 per year to produce and send you the paper. Today, that price is $55 a year.

Local advertisers continue to provide the biggest bulk of financial support to the Leader, and we appreciate their commitment. They understand that the Leader is a great way to get their message out to you, our loyal readers. Supporting them is a great way to support local journalism.

A donation of $55 will help support a year of Leader delivery. If you can give a little more, that helps make sure all our neighbors have access to local news, even those who may not be able to donate.

Readers are not required to participate. The newspaper will continue to be mailed free to households and businesses in the communities we serve. Advertisers continue to spend their dollars with us. We think it is only fair for readers to do their part, too.

If having a printed newspaper in your mailbox each week is important to you, please give.

If local stories about local people are important to you, please give.

If having a locally owned and independent news operation is important to you, please give.

Readers, we appreciate you. If you can’t Support Local Journalism financially right now, we would also appreciate knowing you’re with us in this fight.

Thank you.

Peggy Scott, publisher

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Featured Top Story

The Economic Development Objectives Committee met Feb. 18 to tweak draft data center regulations introduced earlier in the month. The regulations would apply to any new developments in unincorporated Jefferson County.